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Established as a commission agent in the year 1886, is one of the most reliable bookmakers in the UK and Europe today. It is also the biggest off-track bookmaker in Britain and is listed among the FTSE 100 companies. The bookmaker started its online sportsbook in the year 2000, to extend its reach beyond the British and the Irish gambling markets. Today, the sports book offers a wide range of betting services to punters from around the world, including regions ion Europe, Asia pacific and the Americas.

The sportsbook is operated by Ladbrokes PLC, and is licensed by the Government of Gibraltar. The site is also regulated in Gibraltar, which makes it one of the safest online sportsbooks in the industry. The company is also associated with GamCare and takes all the necessary measures to prevent abuse of minors and vulnerable players on the site.

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Sports Coverage

Being one of the oldest and the biggest bookmakers in the UK, and may be even the world, Ladbrokes covers all the major and minor sporting events from every corner. Like most other UK bookmakers, the site’s main focus is on the UK gambling markets. This is made evident by the fact that links to popular sports in the region, like football and horse racing, are placed on top of the page. But this does not in anyway mean that it neglects the other markets. Alongside football, horse and greyhound racing, cricket and rugby that are popular in the UK, as well as other games like basketball, baseball and American football that are popular in the US.

But that’s not all, they also offer a variety of betting options for other sports like athletics, boxing, cycling, motor racing, poker, snooker, swimming and tennis. You can also bet on non-sporting events like television shows, awards and politics through this site. Some of the popular events you can bet on include the Euros, the European Premiere League, English premier league, World Cup of soccer, the NFL, Super Bowl, NBA tournaments, Olympics, the Ashes, the 20-20 cricket tournaments, Wimbledon, US Open, Big Brother and more.

Betting Options and Features is one of the best racebooks and sportsbooks in terms of its odds. The odds it offers for horse and greyhound races, cricket, tennis, golf and most importantly football are unrivaled in the industry, and make it the preferred choice of bettors from the UK, Europe, and Australia. They allow future bets and in-play bets, where you can bet in real-time and improve your chances of winning. It also allows 2 way bets, and offers odds in both the American and European formats.

Bonuses and Promotions

Like most of the other sportsbooks in the industry, Ladbrokes does not usually offer deposit bonuses. Instead, it treats its members with occasional free bets, that are linked to the most popular sporting events at a given time. For example, the bookmaker offers free bets of up to 50 pounds to new members during the Euros season, provided they make a deposit and bet on the football games. As the promotional offers and incentives keep changing from time to time, the best way to benefit from them is to register with the site and stay updated about its offers regularly.

Banking and Security

LB uses advanced encryption technologies to protect the personal as well as the financial information that users share on the site. The site is regulated by the Gibraltar Gambling Commissioner and is certified by ESSA or European Sports Security Association, which monitors online sportsbooks for any irregular or suspicious betting activities.

Banking is also secure, as all the financial transactions are directed through secure cashier pages on the site. The payment options accepted are also reliable and include Visa and MasterCard debit and credit cards, Neteller, PayPal, Ukash, Skrill (Moneybookers), Laser Card (for Irish players) and Western Union Money Transfer. Deposits and withdrawals can also be made through direct bank transfers, through list of banks mentioned on the site.

The accepted currencies include pound sterling and euros, and the minimum amount for withdrawal and deposits depends on the mode of transfer you choose.

The Casino

The online casino is owned and operated by Ladbrokes PLC, and is licensed by the Government of Gibraltar. The casino is regulated by the Gibraltar Gaming Commission and is regularly tested by ECogra for payout averages and authenticity of the random number generator. Besides being a reliable site for gamblers, they also offer lucrative incentives and round the clock support to its members.

Software and Graphics

The casino is powered by Microgaming, which is one of the reputed online casino software providers today. With the Microgaming software, you will have access to more than 400 top-notch online casino games, arcade games and slot machine games. The graphics are smooth and crisp and the audio quality is high, but not jarring to the ear. If you don’t like the sound, you can always turn it off. The site is decked in casino red and green colors that are easy on the eye.

The website has a neat an uncluttered appearance and can be accessed in more than 20 languages besides English. The promotions, special offers and jackpots offered by the site are highlighted on the main page, while the list of games offered are categorized under the Roulette, Blackjack, Slots, Live casino and jackpots sections. You can play these games by downloading the software to your computer, or you can access them directly through your web browser.

Casino Game Variety

At the online casino, you can choose from over 540 online casino games in the download version and over 200 games in the instant-play version. As expected, offers popular casino games like roulette, blackjack and craps. But for the online gaming enthusiasts, the site has hundreds of other games too. You can play European, American, French and many other variants of roulette. The blackjack variants you can play here include the High limit European Blackjack, Double Exposure, Perfect Pairs and others besides the classic version.

Not surprisingly, the site has one of the largest collection of slot machine games, which are developed by Microgaming network. The variety of slot games on this site is just great if you enjoy playing slots. The site also features several progressive jackpot slots with prizes that run into millions of pounds. Some such jackpot slots you can play here are Major Millions Progressive jackpot slot, Mega Moolah, The Lord of the Rings, and King Cashalot.

There are a hoard of video poker games, scratch cards, UK Pub slots and other games like Ballistic Bingo, Keno, Pokerbet, Pick n switch, Super Bonus Bingo and more. The casino keeps introducing new and exciting casino games on a regular basis, to make sure that its members are not bored or tired of the site.

The Poker Room

Poker is just one of the card games you can enjoy at LadbrokesPoker. Poker games are offered through an exclusive poker room, where you can enjoy different variants of the game in a safe and competitive environment. You can participate in the numerous cash games and poker tournaments either by downloading the game software or directly through the browser. They are always offering a number of freerolls and tournaments on a weekly basis, to keep it players engaged on the site.

These events offer guaranteed prizes which can run over 10,000 euros. For those who enjoy fast paced poker, they have introduced the option of Blaze Poker. When you opt for this, you will join the pool of players online at any given point of the site and will be moved from one table to another automatically, soon as your game is finished. This saves you a lot of time in finding new tables or waiting for a new game to begin.

Bonuses and Promotions

Along with the usual welcome and deposit bonuses, Ladbrokes Casino and Poker Room offers many more incentives to its members. For new players, the site offers a 100% match bonus, of up to £500 or €500, on the first deposit. The casino runs a number of promos for slot players, and offers hundreds of thousands in cash prizes. This site is perhaps one of the few online casinos that host an exclusive slots championships for their members. It also offers 10% cash back, of the money you spend on slots on all Thursdays.

On Weekends, it offers special incentives for players wagering on slots, baccarat, blackjack or any other specified game on the site. From time to time, they also offer special prizes for promoting its new games on the site.

Security and Customer Support

Ladbrokes is one of the premier casino sites in Europe and is known for offering a fair and secure online gaming environment to its members. Be it casino games or poker, you can be assured that you will get what you rightfully win. Banking is very easy and flexible, considering the host of options it has for depositing and withdrawal of money. The pages used for financial transactions are equipped with sophisticated encryption technology, which will protect your account information from hackers and other miscreants in the web.

Customer Support

The customer support team is accessible around the clock, through the year. They can be contacted through phone, email or post. The website has country-specific phone numbers that can be used to contact the support team for any queries. The bookmaker, however, has not introduced the convenient and quick option of instant chat for support on its site.

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